So you’ve branded yourself as an elopement photographer.
You’ve traveled the country building your portfolio in some of the most beautiful locations in the country.
You have your travel prices listed on your website, the airplane emoji in your Instagram bio, and you’re ready to start your new life as a traveling adventure photographer.
But you aren’t getting booked where you want to be.
In fact, you’re starting to wonder what the heck you’re doing wrong.
If you’ve been nodding along so far, then welcome – you’re in the right place.
Having one-on-one time with all the styled shoot couples so you can take photos that align with you and your brand.
Receiving personalized and actionable advice from your workshop host, no matter where you're at in your business.
Learning a step-by-step strategy so you can market yourself as an elopement photographer in Iceland as soon as you get home!
Having a portfolio that tells a story and inspires couples to plan the all-day-elopement of their dreams.
Being able to hit the ground running because you know exactly how to apply your new marketing knowledge to all of your other dream destinations.
Struggling to book your ideal couples in dreamy destinations?
Fantasizing about jet setting to Iceland for amazing and epic elopements?
Sick of attending workshops where you have to fight to get the photos you need?
It’s time to stop wondering why the previous workshops you attended aren’t helping you get ahead and start learning some real marketing strategies that work.
Regardless of where you’re at in your business journey, this workshop was created for you if you are struggling to book couples in your dream destinations, or you want my step-by-step strategy to getting booked in Iceland
Four nights lodging in two of these super cool AirBNBs in southern Iceland. Each attendee will get their own bed and share a room with one roommate.
All meals! Including breakfast, lunch, dinner, and snacks. We want you to be well fed and not hangry.
Three adventure elopement styled shoots, designed to tell the true story of an all day elopement (think getting ready, first looks, vows, activities, etc.)
One-on-one time with each styled shoot couple, so there's no fighting amongst the other photographers to get the photos you need.
Branding photos of you adventuring around Iceland, because potential couples want to see your smiling face.
Lots and lots of education! Specifically marketing, SEO, blogging, composition, posing, and the strategies that will help you get booked in your dream destinations.
Flights and transportation to/from the airport in Reykjavik are not included. Many of the attendees will be arriving early or staying late, so it will be up to you to coordinate transportation with the other workshop members. This is industry standard, and we will help facilitate this in the group chat.
True Crime Podcasts
I’m the owner and photographer at Hazel & Lace and I’m a business coach. I help adventure photographers achieve their business and financial goals, and I’m here to teach you the exact strategies I’ve used to shoot epic elopements all over the country.
After years of trial and error, various online marketing courses, expensive photography workshops (that were, quite honestly, hit and miss), and hiring a business coach, I uncovered what it takes to build a successful photography business that allows me to travel the world and be stoked about it.
Now I’m sharing everything that I’ve learned with you because I want you to feel about your business the same way that I feel about mine.
I’m the videographer at Hazel & Lace and High Alpine Films. I have a unique perspective when it comes to building a business because I recently quit my mechanical engineering career to pursue videography full time.
Hopefully you understand the reference to The Office above. Basically, as the assistant to the regional manager, I’m Megan’s right hand man. I’ll be at the workshop to help everything stay on track and organized, as well as taking plenty of behind-the-scenes video. I’m also pretty good at mixing cocktails if that’s your thing.
When I’m not working, you’ll find me hanging with my dogs in the mountains or the desert.
In between styled shoots, we'll cover educational topics such as composition, story telling, posing, how to photograph a styled shoot for maximum impact, how to plan your own styled shoots, and my step by step strategy to market yourself to adventurous couples eloping in Iceland and other dream destinations.
We have reserved two AirBNBs in southern Iceland, strategically located close to the highlands, waterfalls, black sand beaches, and glaciers. Each AirBNB has three bedrooms, two single beds per bedroom, a full kitchen, and two bathrooms. We want to make sure you are comfortable and well fed!
We will have three adventure elopement styled shoots, featuring a whole range of activities from getting ready, first looks, vows, first dances, off-roading, hiking, and exploring. You will receive one-on-one time with the couples and will leave with THREE galleries to inspire couples to choose an all day elopement.
Included in the workshop is a specific time to get branding photos of each other. This is a time to explore and enjoy ourselves, and get behind-the scenes video and photos of us being adventurous. Branding photos are an important part of the marketing strategies you'll be learning.
When scheduling flights, please keep in mind that many will leave August 20, 2023 and fly overnight! You'll probably be jet-lagged when you arrive.
We meet at the AirBNBs after 4pm in Kirkjubæjarklaustur (about 36 km northeast of Vik). The exact address will be given to the attendees ahead of time.
Introductions/Getting to know each other
Set up expectations for the styled shoots (it’s very important that everyone understands that we are not fighting for photos, it will be structured and everyone will get the time they need)
Lesson 1 – How to get the most out of your styled shoots (including storytelling, composition, and posing)
Today is all about photographing a full day elopement in Iceland! We will feature a full elopement story as well as two different locations.
Sunrise shoot (getting ready, first look, vows, picnic, off-roading)
Second location for sunset photos, champagne pop, celebrating
Head home in cars and review the day
Today is all about education in the morning, and a half day elopement in the afternoon.
Lesson 2 – Identifying your target market and crafting your marketing message (aka how to get booked in your dream destinations!)
Elopement (getting ready photos at AirBNB, first look, ceremony, first dance, sunset photos)
Head home in cars and review the day (rotate vehicles)
Today will be another early day, as we do headshots at sunrise, education in the morning, and another half day elopement in the afternoon.
Headshots at sunrise
Lesson 3 – The Trifecta of Elopement Marketing Channels – Instagram, Google/SEO, Pinterest (aka the strategy to hit the ground running when you get home!)
Elopement (getting ready, first look, ceremony, first dance, sunset photos)
Head home in cars and review the day (rotate vehicles)
We say our goodbyes, have coffee and breakfast, answer any final questions and review the lessons, and head our separate ways after 11am.
You are all in! You are ready to invest in your business and start marketing to dream destinations.
You'll get to schedule a Zoom 1:1 strategy session with me as a thank you for paying in full!
You're taking advantage of these monthly payments because this is something new, something scary, and this monthly price is way easier to stomach than the full price. Don't worry, I got you!
You're ready to accomplish big things, but a little payment plan didn't hurt anyone, amirite? Let's break this up into three payments over the next three months.
Please keep in mind that travel to Iceland is open to anyone, but was previously restricted to only those with COVID vaccinations. We will be taking precautions based on the recommendations at the time of the workshop. If we need to postpone due to the ongoing pandemic, all payments can be transferred to future workshops or coaching, but cannot be refunded.
This workshop is for anyone that is frustrated about not getting booked in their dream locations, or wants to specifically start booking elopements in Iceland. Whether you’re just starting out or you’ve been in the business for a while, this workshop is for you.
Yes! We have rented two awesome AirBNBs in southern Iceland. There are six bedrooms, each with two single beds, so you will have a roommate.
Vaccination is required to enter the country. We will be following CDC recommendations at the time of the workshop.
The styled shoots will be designed to give you the images to tell a story of an all day elopement. There will be getting ready photos, first look, vows, cake cutting, drinks, portraits, dancing, hiking, off-roading, etc. I want you to be able to use these images to inspire couples to hire you for more than a couple hours.
There will be no more than 12 attendees. I want to give everyone the time they need to get the photos that will represent their brand. I also want to make sure we are able to socially distance and be responsible given the pandemic.
The insider info you need to break into the “saturated” markets of your dreams
The photos that will help couples envision their elopement day as more than just a ceremony and “a few quick pics”
The knowledge behind why the airplane emoji in your Instagram bio isn’t getting you booked
The support of your accountability partner, business strategist, and hype-woman (aka me)
By the end of the workshop, you’ll be on the fast-track towards booking adventurous couples in dream destinations.
And it’s especially hard when you’ve already invested in other workshops and content days that didn’t deliver.
But let me ask you something:
At the rate that you’re (not) growing your business…
At the rate that you’re not figuring out what you’re doing “wrong”…
At the rate that you’re charging…
Can you really afford not to invest in your business?